Designing Menus For Your Restaurant Considered

The restaurant industry has seen better days in the last few years, one of the hardest sectors hit after the global economic crisis took its toll on the US Economy. It wasn’t pretty. Now things are starting to recovery, and the industry is coming back alive and none too soon. You’d think since people have to eat that the restaurant sector would always be strong, but there is a little more to it than that.


And there was a very interesting article the other day in the Wall Street Journal titled “On the Menu: Future of Mobile Apps – Entrepreneurs Gather in New York to Discuss Wireless Trends,” By Spencer E Ante. The article discusses how mobile devices such as blackberry, android smart phones, and iPhones are changing the way restaurants interact with their clients, and menus. Yes things are changing in the restaurant industry and not just the paper menus, but also the electronic ones.

Perhaps, you’ve noticed that menus had made quite a few changes after the recession began. There were all sorts

Marketing Tips For Passionate Business Marketers

No matter how passionate someone may be about something, the end result will still meet with a major exchange and/or sacrifice. For the average Joe.. well, that might be a little hard to swallow but it makes scientific sense. Don’t worry though, I won’t get too crazy on you with algebraic formulas with glass beaks.. but for sure this science will make sense.


Let’s start with this marketing tip… In order to receive you must give; now chances are when you are dealing with a business & want to make a strong investment into marketing tips & information, the exchange of money for information has to take place.

You know something, I once stepped into network marketing, very shy of the blind truth behind the industry that produces the most wealthiest 6 figure & 7 figure earners Ever! So what makes these marketing Guru’s so wealthy in the network marketing industry? Well let’s just stay tuned for the best marketing tips.

Marketing Tips That Have To Be Taken Into Serious Consideration

Now we

Customer Service in the Food and Restaurant Industry

Customer service goes a long way

In a tough economy, people are thinking twice about whether to eat out or cook at home. Don’t let bad customer service be the reason they decide on the latter. Customer service provides a quick and lasting impression of your business, and in a competitive industry like the food and restaurant business, first impressions can be everything. Give your customers a reason to stay loyal to your business by providing excellent customer service in addition to excellent cuisine.


Why is good customer service so important?

Customer retention is one of the biggest goals for any company, and quality customer service is an easy and effective way to achieve this goal. According to the Institute of Food Technologists, a nonprofit scientific society whose members work in food science and technology, a customer will tell five to seven other people when they experience an unpleasant incident. Poor customer service can result in not only losing the customer who experienced it forever, but it can also deter potential customers from considering your restaurant

The #1 Reason Your Content Marketing Is Failing

A lot of companies go to agencies and experts with questions on Content Marketing. Their most common query is that they have tried everything in Content Marketing but it is not working for them and they need an answer for it. Most often, the answer is failing to Plan and Analyze your efforts and not using or documenting data for this exercise.


  1. Planning

As a famous saying goes “Failing to Plan is like Planning to Fail”. So always have a plan in place. Many a times we think, its our industry so we can write on any topic that we feel like and we will get traffic. But this is not true. Always Plan your topics and Campaigns to be consistent with your viewers. Whether you will be promoting your products on all media together or it will be phase wise approach. You need to have a full proof documented plan for this. You can hire a content strategist from

  1. Tracking

Everyone in the Online space understands the importance of SEO for web success but how many of them actually make it successful with proper tracking?

9 Tips For Growing A Successful Business

To succeed in business today, you need to be flexible and have good planning and organizational skills. Many people start a business thinking that they’ll turn on their computers or open their doors and start making money – only to find that making money in a business is much more difficult than they thought. You can avoid this in your business ventures by taking your time and planning out all the necessary steps you need to reach to achieve success. Read on to find out how.

1. Get Organized
To be successful in business you need to be organized. Organization will help you complete tasks and stay on top of things to be done. A good way to do this is to create a to-do list each day – as you complete each item, check it off your list. This will ensure that you’re not forgetting anything and you’re completing all the tasks that are essential to the survival of your business.

2. Keep Detailed Records
All successful businesses keep detailed records. By keeping detailed records, you’ll know where the business stands financially and what potential challenges you could be facing. Just knowing this gives you

Time Management in the Restaurant Industry

When I was initially planning on becoming a restaurant owner/manager of my 1st restaurant, I was told that I could expect to work a 70 hour week. At the time I was working as a GM for a restaurant and averaging 55 to 60 hours per week. Being young and single, I accepted these hours as part of the package. Shortly after I opened the restaurant, I was married and significant life style changes would have to be made. I then had to consider the fact that if I wanted to raise a family, my time would now have to be divided.

As is often the case, once we make something a priority, we can normally make it happen. I knew only one way to work at running a restaurant, and that was taking me long hours. Therefore, I hired a Time Management consultant who was currently working with Hewlett Packard middle and upper management personnel.

Below are the practices and some tips that he taught me that not only resulted in my having quality time to raise a family but made me a more efficient manager of my restaurant business:

1.) Most importantly

Event PlanningWhat It Takes to Execute It Successfully

Planning an event is an exciting task that brings along unlimited responsibilities. No matter how proficient you are, organizing an event requires rigorous planning. To make any event successful, it is better to plan things in advance.

Here are few things to keep in mind.

Type of Event

Having a clear picture of the event type will resolve your dilemma of planning a successful event. Figure out the type of event. Does it fall into any of these categories including personal occasion, family event or a business event? Once you are sure about it, you can proceed with the planning in a systematic way.

Create a Checklist

Let’s start the task in a simple way. Create a checklist of each and everything you need for the occasion. Then jot down clear instructions that may help you organize and execute an event without flaws. Prepare a step-by-step guide to ensure the successful execution of an event.

Decide a Budget

When it comes to planning a special event, budget is the most important thing to consider. It should be specific and include all the minor and major expenses. While doing so, keep

Creating a Business Collecting Silver Coins


For many people in the United States and around the world, owning a business is the ultimate dream. There are many different things that owning a business allows if the business is successful. The great aspect of the world that we live in today is that there are a ton of opportunities out there for those that are willing to go in to the market place and take a risk. One of the best opportunities for starting and running a profitable business today is collecting and selling silver coins and other precious metals. Many people wonder exactly how to sell silver coins and how to make money doing so. The good news is that there are several steps that anyone starting a business collecting and selling silver coins can take in order to increase their chances of success.

Buy Wholesale

The most important thing for anyone that wants to make money selling silver coins is to purchase those coins at a discount. This can be done by finding a good wholesaler to work with or it can be done purchasing the coins from a distressed owner. Many times at estate sales, the only

Tips On How To Prepare Your Business For Sale

For you to sell your business seamlessly, it’s important that you prepare the business for sale. To guide you, here are some of the things that you need to do in order to prepare your business:

Exit the Business

You need to ensure that the business can run even in your absence. The best way of ensuring this is setting systems that ensure that your business is able to run on autopilot. This calls for you to clearly document the roles of each employee. You should also document what every employee needs to achieve within a given time.

When pitching your business to potential buyers you should clearly show that the business has the ability of running in your absence. Remember that no buyer is willing to buy a business that requires full time attention. Also, no buyer will buy a business that will stop working once you leave.

Document Relationships

Do you have any unwritten agreements with your suppliers and clients? You should put them in writing. In addition to making your business appear stronger, writing down the agreements makes them binding and can’t be broken. If there are any contracts

Some Tips To Help Your Dining Place Make A Mark In The Restaurant Industry

The restaurant industry is dynamic and highly competitive. Whether it is classy and expensive fine dining venues or budget eateries, they all face the tough challenge of attracting new and repeat customers on a daily basis. As a restaurateur, you must have seen too many restaurants folding up within a few months of operations to take your business lightly.

It is quite tough to survive in the high-energy restaurant business that needs you to be active, innovative and a hands-on business owner. The burden of the daily operations involved in running a restaurant is such that not everyone can keep up with it. To be successful, you must be as knowledgeable about business and financial management as you are passionate about food.

Location is an important factor influencing the success of a restaurant. Choose an approachable, decent and clean area to set up your eatery. You should also create a warm, welcoming, comfortable and elegant ambience that can fascinate your customers.

The quality of food, undoubtedly, is the mainstay of any dining place. Try to offer an imaginative menu that is full of variety and keeps evolving to accommodate the changing food trends and

10 Holiday Marketing Tips to Boost Festive Sales

Holidays are coming. People have begun to find out festive offers and discounts. Not only the blueberry pie cakes, Christmas candies but people are ready to buy any product or avail any service to maximize the joy of Christmas and obviously New Year is not going to be a miss! So if you have a business, you must be looking to boost your festive sales! And you have been trying several holiday marketing tips for the purpose. Whether it is sending e-cards, newsletters or redesigning your site in festive mood all is done with the hope of greater success.

Here are now 10 major holiday marketing tips that will certainly help boost your festive sales, provided, applied in a proper way. Let’s have a look:

    • Advertisements at proper places: The best of holiday marketing tips is spreading your offerings, discounts and all sorts of holiday messages to thousands of people for boosting festive sales. To achieve this target you may choose “AdWords” type of promotion campaign or go for displaying ads in popular web directories. Web directories return best as in directories you get targeted visitors looking for your sort of products or services. So

Cutting Commercial Insurance Costs in the Restaurant Industry

We’ve been on the downward side of the commercial insurance curve for the past year and a half. In 2006, profits were at all-time high levels for the insurance industry. These record profits triggered a flood of capital into the insurance marketplace. Additionally, many new insurance companies sprouted and began operations; thus, competition and supply increased. As we all learned in know, when demand stays the same but supply increases, prices drop. The forecast for the immediate future is a continuation of the decline in insurance pricing for Liability, Property, Auto, and Workers Compensation. Over the past year and a half alone, restaurant owners have seen their insurance rates decrease by 15-40%.

Is there an end in sight? There is-once the carriers begin paying out more in claims and operating costs than what they are making in premium dollars. A hardening of this cyclical market will commence once insurance companies start seeing red in their bottom line again. Damaging hurricane seasons that produce large property losses or catastrophic events like 9/11 can certainly expedite the process. More litigation or especially large lawsuits pertaining to Workers Compensation, Food-borne Illnesses, or Liquor Liability can also cause increased prices

Social Media Tips for Businesses in the Restaurant Industry

One of the most widely affected industries by the rise of social media is the restaurant industry. Facebook alone holds thousands of restaurant fan pages operated by restaurant owners and managers all over the world. The rules of handling customers however, have changed with the advent of social networks. Come to think of it, it’s not just the hospitality industry that’s been affected. Businesses across various sectors have been compelled to change their marketing strategies in order to keep up with the shift from offline, to online.

If you’re looking to forge a presence for your restaurant on a social network such as Facebook, here are some smart recommendations you should consider. Note that these tips don’t just apply to the hospitality industry-other businesses can learn from these pointers and apply them too.


The ability for customers to interact with your restaurant allows them to leave any sort of feedback on your profile or page. This of course, presents a new problem. It’s always good to hear positive feedback from satisfied customers, but what do you do when you get negative feedback?

Foolish as it may seem, the best thing you can

The Top Most Successful Network Marketing Tips

TIP! Take the time to find prospecting leads. Good leads are the best way to generate new revenue.

Yet, with a little knowledge, you’ll see that network marketing is not that hard. You will find your network marketing efforts more rewarding if you try out some of the tips below.

TIP! Visualizing your goals is very important in network marketing. This might sound like very general advice, but this is actually the starting point of a good campaign.
It’s always a good idea to consult with consumer watchdogs entities prior to making any commitment. While many companies are legitimate, there is a fair share of bad ones too. Before making a commitment, check to ensure that it is the right company for your needs. Check things out with a company, like the BBB, who has reviews of other companies.

TIP! In there is one thing that never fails to draw people in, it is a great deal! When deciding which network marketing company to work with, find one that offers coupons that you can use as part of your marketing strategy. There are several marketing strategies you can use that involve coupons.


Seven Internet Marketing Tips to Improve Productivity

Internet Marketing Tips 1

Establish very clear targets for your business and for your monthly, once a week and day-to-day tasks. These must be very specific, in writing, have a day for conclusion and be quantifiable and measured. It aids if you write them down, read them daily and consider them in the present tense; as though they have actually been completed.

Internet Marketing Tips 2

Invest 90% of your time on cash making activities. Those consist of advertising and marketing or generating leads, interacting with those leads, interacting with people already on your list or in your organization, and developing content. The material you put out on your blog or in your write-ups or video clips is exactly how you establish value and draw in folks to you. Your success or failure with these activities will certainly determine whether or not you make money online. Fancying up your blog header is not always a cash making activity so don’t spend a lot of time in that sort of activity.

Internet Marketing Tips 3

Produce routines for every little thing you do. Similar to the way you have a specific routine for

An Insightful Journey Through The Car Servicing Business

London is one of the most happening cities in the world with a very high standard of living. Interestingly, it is one of the world’s most populated cities also – a staggering 8 million people lives here with a very high median income. Quite evidently, it has a huge market potential for any kind of business!

The question is – What is the ideal business in London, given that it is a highly crowded city with very high rentals for commercial space? This article aims to talk through one of the several feasible solutions to the problem, with a focus on the economical aspects of the business.

According to official figures, by the year 2020, the number of car owners in the UK will be around 44 million. At the time of writing this article, it can safely be estimated that the current figure is somewhere in the range of 37 – 40 million. The percentage of car owners in London must be above the national percentage, which implies that roughly 5 million Londoners being car owners. It means that the entire adult population of London enjoys at least one car per person if we

Tips For Buying A Business That Fits Your Situation

It’s very risky to start a business. Research studies have shown that up to 99% of startups fail within two years of start. The good thing is that you can lower the risk by buying an already established business.

In addition to lowering the risk of starting a business, buying an established business ensures that you start earning immediately you make the purchase-you don’t have to wait as its common with new businesses. You also tend to have a shorter learning curve as by the time you are buying the business you will have employees who are ready to work for you.

How to Buy A Business That Fits You

Although, buying an established business is better than starting a new business from scratch, you shouldn’t buy just any business-you should buy a business that is ideal for you. Here you need to assess your skills, interests and financial resources. As rule of thumb you should buy a business that you are knowledgeable about. For example, if you have been in the medical field you should go for a business that is related to the medical field.

You should also go for a

Benefits of Seeking Business Brokerage Services

Business brokerage services are very important whether you are buying or selling a business. Business brokers play a vital role in bringing together buyers and sellers.

Benefits of Brokers To A Seller

If you are a seller you should highly consider hiring a business broker who will help you with the selling process. Some of the things that the broker will help you with include:

Business evaluation: the professional will help you in determining the value of your business. This will help you in knowing the price that you should sell the business.

Marketing: there is no way that you will sell your business without letting other people know that you are selling it. The broker will help you in marketing the business confidentially, which will ensure that you sell the business within a very short time.

Negotiation: since the professional will be working for you, he/she will help you with the negotiation process, which will ensure that you get the best price for your business.

Documentation: the selling process requires you to have many documents, which can be confusing for you. The broker will help you in filling the documents

The Importance of an Effective Corporate Social Responsibility Program

CSR is a policy which relates to how the company reacts to factors such as environment, stakeholders, employees and more. This article concentrates on the importance of effective CSR programs.

Communicating The Policy to Internal Stakeholders

In-house communications are imperative to the success of this type of program. Many major retailers and manufacturers have created programs that necessitate suppliers to adhere to a corporate code of conduct, a recurring schedule of examining visits, and a progression of communicating remediation in order to authenticate and improve supplier conformity. Many companies have determined that supplier monitoring alone is not the best method, but that a plan that incorporates supplier engagement and instruction will improve retention and observance of corporate requirements.

The heart of CSR

CSR is about communication. If you’re legitimately considering economic changes, how your company affects ecosystems and societal impacts, then you must listen to, take into account and react to the broadest group of stakeholders possible. This system will help mitigate risk and develop opportunity through greater understanding. Social media provides an ideal and fervent community to engage with.

There are many other topics related to this program that will be addressed in future articles. CSR is not something new, it has been

Raising Capital For Business

Did your heart skip a beat when you read the title? Be honest. I admit that mine does, a lot, when I think of how to raise money for an idea that I am passionate about. How do I raise this amount of money that is at that time beyond me? It is actually a scary prospect. This is one of the principal reasons many people don’t go into business, because they are unable to raise the needed capital to execute their ideas.

But all hope is not lost. Let me share a few of my experiences on how to raise money for your business:

Strip it to the basics

Determine the least amount of money you would require to start the business. This means that you should cut out all non-essential needs from your budget. Do you need an official car to start with? Cut it out. Can you share an office with another firm rather than renting your own? Cut out the rent costs.

Invest in yourself

Start with your own personal investment. If you cannot put in your own funds, why should someone else do so?

Debt or Equity

A question you should answer when raising financing is: debt or equity? Debt financing